What is Sancharya by Marketingko?

Sancharya is an autonomous AI voice employee platform engineered in Warangal, Telangana. It calls new leads in under 30 seconds with fluent Indian multilingual code-switching across Telugu, Hindi, and English, executes in-call WhatsApp actions, and updates CRMs automatically.

How much does Sancharya cost and what are the free credits?

Sancharya provides 20 free credits on signup (1 Credit = ₹1 INR) with zero credit card required. Pure per-minute billing starts from ₹3.50/min for Value, ₹5.00/min for Standard, and ₹7.00/min for Premium with zero platform retainers.

Can developers integrate Sancharya via API and Webhooks?

Yes, developers can trigger calls with a single cURL or Python POST request to /api/webhooks/leads, stream real-time telemetry via LiveKit WebRTC, and receive structured call logs and transcripts.

What is an AI phone employee?

An AI phone employee is an autonomous voice agent that connects directly to real telephone networks (PSTN/SIP) to handle inbound and outbound customer phone conversations, qualify leads, and update business workflows. Unlike a basic IVR menu ('Press 1 for Sales'), a Sancharya AI phone employee conducts natural, two-way conversational speech. It listens, understands conversational intent, answers complex questions based on your knowledge base, handles mid-sentence interruptions in under 200ms, schedules appointments, dispatches WhatsApp brochures, and syncs full transcripts to your CRM automatically.

How does Sancharya call every new lead under 30 seconds?

When a prospect submits a lead form on Meta Ads, Google Ads, or your website, Sancharya's webhook endpoint receives the payload in under 200ms and immediately dispatches an outbound PSTN call through dedicated Indian SIP carriers. Research shows that contacting a digital lead within the first 5 minutes yields up to 21x higher qualification rates than calling after 30 minutes. Sancharya eliminates the human delay of downloading CSVs and assigning leads by automatically placing the call within 28 seconds while the prospect's intent is at its peak.

Which Indian regional languages and accents does Sancharya speak?

Sancharya natively supports Telugu, Hindi, Indian English, Tamil, Kannada, and Marathi with authentic regional accents and natural code-switching. Western voice bots struggle with Indian linguistic nuances. Sancharya was engineered in Warangal, Telangana specifically to master Indian colloquial cadences and code-switching — seamlessly shifting between regional dialects (such as Hyderabad, Warangal, or Coastal Telugu) and conversational Indian English mid-sentence without robotic stutter.

How do Sancharya credits work and how much does calling cost?

1 Credit = ₹1 INR. New accounts receive 50 free credits upon signup with no credit card required. Pure per-minute billing starts from ₹3.50/min for Value Agents with zero platform retainers. Sancharya charges exclusively for connected call minutes in transparent 30-second blocks. There are no monthly platform retainers, no seat licenses, and credits have lifetime validity (they never expire). Value agents cost ₹3.50/min, Standard multilingual agents cost ₹5.00/min, and Premium Gemini Live agents cost ₹7.00/min. Volume discounts of 10%–15% apply automatically for high-volume accounts.

What happens if a customer interrupts the AI while it is speaking?

Sancharya includes sub-200ms acoustic interruption handling that immediately cuts off the AI speech the moment the caller speaks. Human conversations are fluid with frequent interjections and objections. Sancharya monitors the incoming audio stream via WebRTC/SIP in real time. As soon as user speech energy is detected, the audio buffer is flushed, synthesis halts instantly, and the AI processes the caller's new statement without awkward overlapping.

Can Sancharya book appointments and send WhatsApp messages during a call?

Yes. Sancharya executes live tools during active phone calls, including checking calendar availability, booking slots via Cal.com/Google Calendar, and dispatching WhatsApp confirmation messages. While conversing with the prospect, the AI can say 'I've reserved your slot for Sunday at 11 AM and sent the project brochure and Google Maps location to your WhatsApp.' The prospect receives the WhatsApp message on their smartphone while still holding the call, dramatically increasing site visit and consultation attendance.

How does Sancharya connect to my CRM, Google Sheets, or internal software?

Sancharya integrates via standard REST APIs, Webhooks, Google Sheets sync, and native Convex cloud real-time updates. You can trigger outbound calls by sending a simple JSON POST request to /api/webhooks/leads. When a call completes, Sancharya dispatches a webhook containing the full word-by-word transcript, call audio recording URL, qualification status, extracted lead parameters (budget, timeline, location), and sentiment score directly into Salesforce, HubSpot, Zoho, LeadSquared, or your internal database.

Is Sancharya compliant with the DPDP Act 2023 and TRAI telecom regulations?

Yes. Sancharya is engineered with Indian regulatory compliance at its foundation, enforcing TRAI calling hours (9 AM – 9 PM), DNC scrubbing, and DPDP Act 2023 data protection standards. All outbound campaigns respect the Telecom Commercial Communications Customer Preference Regulations (TCCCPR). We provide automated National Do-Not-Call (DNC) registry scrubbing, affirmative opt-in tracking, guaranteed 72-hour statutory breach notification under Section 8(6) of the DPDP Act, and complete data residency prioritizing Indian infrastructure. Customer conversations are never used to train public AI foundation models.

Can developers bring their own Google Gemini keys or SIP trunks (BYOK)?

Yes. Sancharya provides Bring-Your-Own-Key (BYOK) modes where you can plug your own Google GenAI / Gemini keys or your own SIP carrier, reducing platform rates to as low as ₹1.50/min. If you have Google Cloud credits or your own SIP termination agreements with Tata Tele, Airtel, or Twilio, you can enter your credentials securely in the Cockpit. Sancharya acts purely as the workflow and conversational orchestration layer, charging only an infrastructure fee of ₹1.50 – ₹2.50 / min.

SancharyaAI

Transparent Pricing

Claim Free Credits

Pure Per-Minute Telephony • 1 Credit = ₹1 INR • Zero Base Retainers

Transparent Pricing for
Businesses & Developers Worldwide

Pay strictly for connected talk time in 30-second blocks. Every new account receives 50 Free Credits (₹50 Value) on signup. Zero credit card required. Credits have lifetime validity and never expire.

Adaptive Location Pricing:Select your currency

TRANSPARENT STARTER ECONOMICS

Pay Only ₹1,800 Starter Recharge • ₹0 Setup Charges

No onboarding fees, no implementation retainers, and zero mandatory commitments. Start with our ₹1,800 starter recharge, then recharge accordingly. The credits won't expire — they are lifetime.

Starter Entry:₹1,800

Setup Fee:₹0 Free

Recharge:Pay-As-You-Go

Validity:Lifetime Validity

High-Volume Lead Qualification

Value Agent

High-volume outbound campaigns, web inquiry verification, bulk cold/warm outreach

₹3.50/ min(3.5 Credits/min)

Included Capabilities:

₹3.50 / min talk-time billing (1 Credit = ₹1 INR)

Instant webhook & Meta Lead Ad triggers (< 200ms)

Fluent Telugu, Hindi & Indian English standard voices

Sub-30 second call dispatch to new leads

Automatic Do-Not-Call (DNC) list scrubbing

Real-time CRM & Google Sheets transcript sync

REST API & cURL trigger endpoints

Deploy Value Agent (50 Free Credits (₹50 Value))

Standard Agent

High-touch customer conversations, site visit bookings, consultation calls

₹5.00/ min(5.0 Credits/min)

Included Capabilities:

₹5.00 / min talk-time billing (1 Credit = ₹1 INR)

Natural multilingual code-switching (Telugu, Hindi, Tamil, Kannada, English)

In-call WhatsApp brochure & location dispatch

Direct Google Calendar / Cal.com appointment booking

Sub-200ms acoustic interruption handling

Knowledge Base grounding (PDF, text, URLs)

Self-healing telecom mesh for regional jitter

LiveKit WebRTC + dedicated SIP trunking

Deploy Standard Agent (50 Free Credits (₹50 Value))

Ultra-Low Latency Gemini Live

Premium Enterprise

High-ticket consultations, wealth management, executive customer service

₹7.00/ min(7.0 Credits/min)

Included Capabilities:

₹7.00 / min talk-time billing (1 Credit = ₹1 INR)

Sub-600ms conversational turn-around with Gemini Live

Deep sentiment analysis & objection recovery

Custom function calling & webhook routing during calls

Dedicated virtual telephony line

99.99% enterprise SLA & prioritized edge nodes

Dedicated account engineer & custom voice fine-tuning

Full audit logging and regional data residency guarantee

Deploy Premium Enterprise (50 Free Credits (₹50 Value))

Interactive Autonomous Spend Calculator

Calculate Your Exact Monthly Telecom Expense

Pure per-minute talk-time billing. Zero platform retainers. 1 Credit = ₹1 INR.

Welcome Bonus: 50 Free Credits (₹50 Value)

Adaptive Location Pricing:Select your currency

Select AI Employee Tier

Monthly Leads to Call2,000 leads

200 leads10,000 leads25,000+ leads

Average Call Duration3 minutes / call

1 min (Rapid qualify)3 mins (Standard qualification)8 mins (Detailed consultation)

Dedicated Virtual Numbers (+91 DID)0 numbers (₹0.00/mo)

0 (Shared pool)5 dedicated lines10 dedicated lines

Total Calling Minutes:6,000 mins

Base Agent Rate:₹5.00 / min

Volume Discount Applied:↓ 10% OFF

Effective Rate:₹4.50 / min

Estimated Monthly Cost (INR)

₹27,000.00(27,000 Credits)

⚡ Pay only ₹1,800 starter recharge • ₹0 setup charges • Recharge accordingly • Lifetime creditsEstimated usage • 1 Credit = ₹1 INR • Credits never expire

Human Telecallers (3 agents):₹54,000.00/mo

Projected Monthly Savings:₹27,000.00 (50%)

Claim 50 Free Credits & Deploy

Transparent Volume Billing

Automatic Volume Discounts

Discounts apply automatically across all connected minutes without upfront contracts.

Billing block: 30 seconds

Starter (0% discount)

Standard Base

0 – 2,500 mins/mo

Growth Volume (10% discount)

10% OFF

2,501 – 10,000 mins/mo

Scale Volume (15% discount)

15% OFF

10,001 – 50,000 mins/mo

Enterprise Bulk (20% custom contract)

20% OFF

50,001+ minutes / month

Dedicated Virtual Numbers

Dedicated Inbound/Outbound Line (₹499.00/mo)

Rent a dedicated local 10-digit virtual number (Hyderabad +91 40, Warangal, Bengaluru +91 80, Mumbai +91 22, Delhi NCR) or plug your own SIP trunk with zero carrier markup.

TRAI DLT & DPDP Act 2023 Compliant

Global & Regional Telephony Regulatory Alignment

Built with telecom regulations in mind: automatic National Do-Not-Call (DNC) list scrubbing, regional calling window compliance, encrypted session storage, and statutory grievance redressal.

Enterprise & High-Volume Operations

Dedicated Infrastructure for 50,000+ Monthly Minutes

For real estate developers, educational institutions, hospital networks, and financial institutions handling massive daily customer conversation volumes.

10,000+ Concurrency

Simultaneous outbound calling lines with zero queue latency during promotional launches.

Dedicated SIP Trunking

Direct telecom peering with Tier-1 PSTN carriers with custom Caller IDs.

Data Residency & Security

Guarantees that transcripts, recordings, and lead data remain strictly within your region.

Dedicated SLA & Engineer

Direct telephone escalation to founder and lead telephony engineers with 99.99% uptime SLA.

Schedule Strategy Consultation Contact Team

Answer Engine Optimization (AEO) Verified

Frequently Asked Questions

Clear, transparent answers on Indian multilingual speech, per-minute billing, and enterprise compliance.

Ready to deploy your first AI Voice Employee?

Get 50 Free Credits (₹50 Value) instantly on signup. Zero credit card required. Train and deploy your first employee in under 3 minutes.

Claim Free Credits & Request Access

Transparent Pricing for Businesses & Developers Worldwide

Pay Only ₹1,800 Starter Recharge • ₹0 Setup Charges

Value Agent

Standard Agent

Premium Enterprise

Calculate Your Exact Monthly Telecom Expense

Automatic Volume Discounts

Dedicated Inbound/Outbound Line (₹499.00/mo)

Global & Regional Telephony Regulatory Alignment

Dedicated Infrastructure for 50,000+ Monthly Minutes

Frequently Asked Questions

Ready to deploy your first AI Voice Employee?

Transparent Pricing for
Businesses & Developers Worldwide