What is Sancharya by Marketingko?

Sancharya is an autonomous AI voice employee platform engineered in Warangal, Telangana. It calls new leads in under 30 seconds with fluent Indian multilingual code-switching across Telugu, Hindi, and English, executes in-call WhatsApp actions, and updates CRMs automatically.

How much does Sancharya cost and what are the free credits?

Sancharya provides 20 free credits on signup (1 Credit = ₹1 INR) with zero credit card required. Pure per-minute billing starts from ₹3.50/min for Value, ₹5.00/min for Standard, and ₹7.00/min for Premium with zero platform retainers.

Can developers integrate Sancharya via API and Webhooks?

Yes, developers can trigger calls with a single cURL or Python POST request to /api/webhooks/leads, stream real-time telemetry via LiveKit WebRTC, and receive structured call logs and transcripts.

How does Sancharya call every new lead under 30 seconds?

When a prospect submits a lead form on Meta Ads, Google Ads, or your website, Sancharya's webhook endpoint receives the payload in under 200ms and immediately dispatches an outbound PSTN call through dedicated Indian SIP carriers. Research shows that contacting a digital lead within the first 5 minutes yields up to 21x higher qualification rates than calling after 30 minutes. Sancharya eliminates the human delay of downloading CSVs and assigning leads by automatically placing the call within 28 seconds while the prospect's intent is at its peak.

Which Indian regional languages and accents does Sancharya speak?

Sancharya natively supports Telugu, Hindi, Indian English, Tamil, Kannada, and Marathi with authentic regional accents and natural code-switching. Western voice bots struggle with Indian linguistic nuances. Sancharya was engineered in Warangal, Telangana specifically to master Indian colloquial cadences and code-switching — seamlessly shifting between regional dialects (such as Hyderabad, Warangal, or Coastal Telugu) and conversational Indian English mid-sentence without robotic stutter.

How do Sancharya credits work and how much does calling cost?

1 Credit = ₹1 INR. New accounts receive 50 free credits upon signup with no credit card required. Pure per-minute billing starts from ₹3.50/min for Value Agents with zero platform retainers. Sancharya charges exclusively for connected call minutes in transparent 30-second blocks. There are no monthly platform retainers, no seat licenses, and credits have lifetime validity (they never expire). Value agents cost ₹3.50/min, Standard multilingual agents cost ₹5.00/min, and Premium Gemini Live agents cost ₹7.00/min. Volume discounts of 10%–15% apply automatically for high-volume accounts.

What happens if a customer interrupts the AI while it is speaking?

Sancharya includes sub-200ms acoustic interruption handling that immediately cuts off the AI speech the moment the caller speaks. Human conversations are fluid with frequent interjections and objections. Sancharya monitors the incoming audio stream via WebRTC/SIP in real time. As soon as user speech energy is detected, the audio buffer is flushed, synthesis halts instantly, and the AI processes the caller's new statement without awkward overlapping.

Can Sancharya book appointments and send WhatsApp messages during a call?

Yes. Sancharya executes live tools during active phone calls, including checking calendar availability, booking slots via Cal.com/Google Calendar, and dispatching WhatsApp confirmation messages. While conversing with the prospect, the AI can say 'I've reserved your slot for Sunday at 11 AM and sent the project brochure and Google Maps location to your WhatsApp.' The prospect receives the WhatsApp message on their smartphone while still holding the call, dramatically increasing site visit and consultation attendance.

How does Sancharya connect to my CRM, Google Sheets, or internal software?

Sancharya integrates via standard REST APIs, Webhooks, Google Sheets sync, and native Convex cloud real-time updates. You can trigger outbound calls by sending a simple JSON POST request to /api/webhooks/leads. When a call completes, Sancharya dispatches a webhook containing the full word-by-word transcript, call audio recording URL, qualification status, extracted lead parameters (budget, timeline, location), and sentiment score directly into Salesforce, HubSpot, Zoho, LeadSquared, or your internal database.

Is Sancharya compliant with the DPDP Act 2023 and TRAI telecom regulations?

Yes. Sancharya is engineered with Indian regulatory compliance at its foundation, enforcing TRAI calling hours (9 AM – 9 PM), DNC scrubbing, and DPDP Act 2023 data protection standards. All outbound campaigns respect the Telecom Commercial Communications Customer Preference Regulations (TCCCPR). We provide automated National Do-Not-Call (DNC) registry scrubbing, affirmative opt-in tracking, guaranteed 72-hour statutory breach notification under Section 8(6) of the DPDP Act, and complete data residency prioritizing Indian infrastructure. Customer conversations are never used to train public AI foundation models.

Can developers bring their own Google Gemini keys or SIP trunks (BYOK)?

Yes. Sancharya provides Bring-Your-Own-Key (BYOK) modes where you can plug your own Google GenAI / Gemini keys or your own SIP carrier, reducing platform rates to as low as ₹1.50/min. If you have Google Cloud credits or your own SIP termination agreements with Tata Tele, Airtel, or Twilio, you can enter your credentials securely in the Cockpit. Sancharya acts purely as the workflow and conversational orchestration layer, charging only an infrastructure fee of ₹1.50 – ₹2.50 / min.

SancharyaAI

Why Sancharya

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Engineered in Warangal, Telangana • For Indian Enterprise Operations

Why Forward-Thinking Indian Businesses Choose Sancharya AI

Traditional telecalling agencies charge ₹18,000–₹25,000/month per agent with delayed follow-ups and high attrition. Foreign voice bots fail on Indian languages and charge in USD. Sancharya delivers human-grade Indian conversational speech at a fraction of the cost.

Native Indian Multilingual Vernacular

Authentic regional cadence, not robotic translation

US-centric voice platforms stumble when handling Indian regional speech and code-switching. Sancharya natively speaks fluent Telugu, Hindi, Indian English, Tamil, and Kannada — accurately pronouncing local place names (e.g., Gachibowli, Kukatpally, Hanamkonda), financial denominations (Lakhs, Crores), and conversational honorifics ('andi', 'ji', 'sir').

6 Indic Languages • Accent Fine-TunedVerified

Sub-30s Speed-to-Lead Telephony

Instant lead callback while intent is hottest

78% of digital customer conversions go to the vendor that calls first. When a prospect submits an inquiry on Meta Lead Ads or your website, Sancharya triggers a direct PSTN phone call in under 28 seconds — connecting while the customer is still holding their smartphone.

< 200ms Webhook • < 28s Time to RingVerified

Sub-200ms Acoustic Interruption Handling

Conversations that flow naturally without awkward pauses

Human speech is non-linear. Callers interject, ask for clarification, or raise objections mid-sentence. Sancharya continually analyzes incoming audio energy via WebRTC/SIP: the millisecond caller voice is detected, speech generation halts immediately and the AI adapts its answer.

< 180ms Cutoff LatencyVerified

In-Call Real-Time Workflows

WhatsApp brochure dispatches & appointment scheduling

Sancharya doesn't just chat — it completes actual business tasks during the phone conversation. The AI verifies budget, reserves a site visit or consultation slot on your calendar, and sends an immediate WhatsApp confirmation with location pins and PDFs while the prospect is still on the line.

Cal.com + WhatsApp Cloud API NativeVerified

Transparent Per-Minute Billing

1 Credit = ₹1 INR • Zero platform retainers

Traditional human telecalling agencies demand ₹18,000–₹25,000/month per seat with steep recruitment fees and high turnover. Sancharya bills strictly for connected talk time starting from ₹3.50/min in 30-second blocks. 50 free credits are gifted on signup with lifetime validity.

From ₹3.50/min • 50 Free CreditsVerified

DPDP Act 2023 & Non-Training Covenant

Institutional-grade data protection engineered in India

All data residency prioritizes Indian infrastructure with strict adherence to the Digital Personal Data Protection Act, 2023. Sancharya contractually covenants that proprietary conversation transcripts, knowledge base PDFs, and customer details are NEVER used to train public foundation models.

DPDP Section 8(6) 72-Hour SLA • India ResidencyVerified

Comparative Overview

How Does Sancharya Compare?

Review detailed side-by-side technical benchmarks against US voice platforms and human telecallers.

Explore Comparison Hub

Answer Engine Optimization (AEO) Verified

Frequently Asked Questions

Clear, transparent answers on Indian multilingual speech, per-minute billing, and enterprise compliance.

Summary: An AI phone employee is an autonomous voice agent that connects directly to real telephone networks (PSTN/SIP) to handle inbound and outbound customer phone conversations, qualify leads, and update business workflows.

Unlike a basic IVR menu ('Press 1 for Sales'), a Sancharya AI phone employee conducts natural, two-way conversational speech. It listens, understands conversational intent, answers complex questions based on your knowledge base, handles mid-sentence interruptions in under 200ms, schedules appointments, dispatches WhatsApp brochures, and syncs full transcripts to your CRM automatically.

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